Alizés Awards winners announced
Food in Canada
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Mr. Dominique Bohec, Chairman of the Board of the Agri-Food Export Group Quebec-Canada and Vice-President of La Petite Bretonne, Ms. Sophie Perreault, Executive Vice-President and Chief Operating Officer at Farm Credit Canada, Mr. Jean Fontaine, President and Founder of Jefo Nutrition Inc., Émilie Fontaine, Marketing Director and Regulatory Affairs of Jefo Nutrition Inc., Mr. André Coutu, Chief Executive Officer of the Agri-Food Export Group Quebec-Canada and Mr. André Lamontagne Minister of Agriculture, Fisheries and Food of Quebec. During the Alizés Evening, the two winners of the Alizés Awards, Alizé of the Year and Jury’s Choice Alizé, was announced.
The winner of the grand prize, the Alizé of the Year, was Jefo Nutrition Inc., a global leader in high performance non-medicated nutritional solutions for animals. While the Jury’s Choice Alizé was awarded to Wendell Estate Honey Inc., a family-owned beekeeping company.
The Alizés Evening, held in conjunction with SIAL Canada 2019 at the Beanfield Center in Toronto on April 30, 2019, brought together more than 385 individuals from the agri-food sector.
Jefo Nutrition Inc.
The Alizé of the Year was awarded to Jefo Nutrition Inc., which has distinguished itself by its dynamic nature and innovative growth strategies based on long-term trust relationships with its partners. The company markets its products in more than 50 countries through 10 subsidiaries around the world.
“The countless initiatives put in place by Jefo Nutrition Inc. to consolidate its international commercial actions, combined with investments to ensure the development and sharing of its knowledge base, deserved to be recognized and applauded,” said André A. Coutu, president and CEO of the Export Group.
A family business, Jefo Nutrition Inc. was created in 1982 and founded by Jean Fontaine, an agronomist by training. Located in Saint-Hyacinthe, Que., Jefo’s mission is to improve animal health and increase human longevity by providing better sources of protein for the population.
Wendell Estate Honey Inc.
Wendell Estate Honey Inc. won the Jury’s Choice Alizé for the excellence of its online trading strategies in Asia, Europe and North America.
Wendell Estate Honey Inc. was founded in 2011 by Tim and Isabel Wendell in Roblin, Man., to allow the family of beekeepers to sell their raw, natural honey all over the world. The Wendell family has been producing honey since the 1930s from their MacNutt Bee Farm in Saskatchewan.
The Alizés Awards, organized for the first time this year, is the successor to the Canadian Export Business of the Year Award given out by the Export Group since 2007.
The winners were selected by a panel of recognized experts in the field of agri-food exports. The Alizés Awards highlight the excellence of the work accomplished by Canadian agri-food companies that have distinguished themselves in the international marketplace.
With over 450 members, the Export Group is the largest association of agri-food exporters in Canada. Created in 1990, the Association has, over the years, developed several services and initiated hundreds of activities to facilitate market access outside Quebec and internationally for agri-food exporters in Quebec. A privileged link between exporters and markets, an essential bridge between the public sector and industry, the Association works daily to increase the presence of Quebec products around the world.
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